Google Ads

What is Google Ads?

Google Ads is one of the largest advertising channels in the world. A professionally executed and accurately optimised Google Ads campaign can dramatically increase customer traffic and your company's sales. Google Ads not only help you attract new customers, but also bring back old customers who have forgotten about your business. And the biggest plus is that you'll see results from the very first day you run your ad.

Why is it worth using Google Ads?

An accurately and efficiently structured Google Ads campaign usually does not require a huge investment. You can easily allocate and manage your budget.

The main advantage of a Google Ads campaign is that customers will start coming to your website from the very first hours of the campaign's launch, so the return on investment of Google Ads campaigns is easy and clear to calculate.

According to Google's official statistics, spending €1 on Google Ads returns €1.9 in sales. This is an average, of course, but you'll be able to see all of these personal statistics in your Google Ads account, too, as you'll be able to see the cost of each click, which keyword is the most profitable, and vice versa. This way you can adjust your budget and strategy.

Google Ads Advertising Types

SEARCH ENGINE GOOGLE ADS

The most popular type of Google Ads, which allows you to appear at the top of searches for your desired keyword.

GOOGLE ADS IN APPS

Pop-up ads on various phone apps, ads in the Google Play Store. All of this is built around this advertising option.

LOCATION GOOGLE ADS ADVERTISING

Šis reklamos tipas daugiausiai naudojamas Google Maps platformoje. Tikslas – pritraukti vietinius klientus. Puiki galimybė nekilnojamo turto verslams.

VISUAL GOOGLE ADS ADVERTISING

Advertising is displayed on external channels: youtube banners, news portals, various apps, etc. This type of advertising is suitable for remarketing campaigns.

YOUTUBE ADVERTISING

Youtube ads before the video you're about to watch starts - Google Ads Youtube ads. Perfect for attracting organic traffic.

SMART GOOGLE ADS ADVERTISING

This is the least maintenance-intensive form of advertising. It makes you visible everywhere, because Google Ads will automatically choose the best places for your ad.

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